In the past 4 months I have had to deliver the sad news when someones personal Facebook account has gotten hacked and we've tried all the says Youtube and Facebook has suggested to get it back that the person is going to need to restart their personal page.
I know how sad is that?
I see you having your Facebook page for a super long time many of you over a decade and then you wake up one morning or you go to log on during the downtime of a conference and you can not access it.
I'm not here to fear monger you, I am simply stating what has been happening since the beginning of the year.
And while yes I do work with a bunch of “controversial” businesses- that I am used to this.
But I'm writing this today to ALL of you most of who I don't even know what you do…
No one is safe from getting hacked.
So here's what I want you to do as soon as you finish reading this post:
Change your passwords and then set a reminder in your calendar to change your password again 6 months from now.
Turn on 2-factor authorization on everything that allows you to when you log in.
Start building an email spreadsheet. I don't care if your business sends an email, but if something ever happens to your account, you at least have a way to tell your community that you got hacked and STAY in touch with them.
Write your friends’ birthdays and important dates on a physical calendar or upload them onto your calendar.
Basically, if you learn and take nothing from this except this- it has become way too apparent that our lives can not function without our personal Facebook and other social platforms.
The irony of me, a social media strategist and consultant, telling you that is not lost on me, but if not me, then who?
If you are solely relying on social platforms for all of your marketing efforts, we need to have a conversation because you need to diversify your efforts.
My inbox is always open.